OffChance Makes First Strategic Acquisition

 



Acquiring a company in the e-commerce world is never simple—especially when it involves international borders.

OffChance recently closed its very first acquisition: Supercrush. The experience offered valuable takeaways around managing six-figure deals, handling cross-border logistics, and navigating operational complexity at scale.

The Deal Overview

Just under two months ago, we finalized our first acquisition at OffChance: Supercrush, a Canadian brand known for beauty and hair accessories.

This deal brought with it plenty of lessons—and I’m excited to share some of the key ones.

Complexities and Costs

With a six-figure acquisition, striking a balance between proper diligence and cost-efficiency was essential. At first, we went deep into perfection-mode with legal support, which quickly pushed fees into the five-figure range—something that didn’t align with the deal size.

Eventually, we narrowed our focus to what was essential in the contract and took on most of the diligence ourselves. That pivot helped keep costs down and progress steady.

Inventory Transfer Challenges

Moving inventory across the U.S.-Canada border turned out to be more difficult than expected. Delays at customs and the complexity of managing shipping timelines created friction.

We learned to build more cushion into schedules and to work more proactively with our logistics partners moving forward.

Understanding the Market

Since 80% of Supercrush’s customer base is in Canada, preserving the experience there was a priority. But we miscalculated shipping costs, duties, and brokerage fees.

This reminded us how critical it is to fully understand local logistics and to negotiate more favorable shipping terms from the outset.

External Factors

The Canada Post strike and looming tariff changes brought on additional challenges we didn’t fully anticipate.

Shipping delays during the strike have impacted our holiday sales significantly—especially for Canadian customers. It’s a reminder of how external events can ripple through e-commerce operations.

We manufacture in Canada, and while we planned to continue R&D there, potential tariffs may push us to consider relocating production to the U.S. for long-term stability.

Timing and Execution

Our goal was to close by September to leverage the holiday season. Delays meant we had to rush key components just as the season kicked off.

It made onboarding and team coordination tougher, but the intensity sharpened our execution—and the learnings will carry forward into future deals.

Conclusion

Supercrush isn’t just our first acquisition—it’s a crash course in what it takes to buy and scale across borders.

From keeping legal costs smart to navigating unexpected events like postal disruptions and trade risks, this journey offered insights we wouldn’t trade.

Despite the hurdles, we’d still do this deal every single time.

We’re pumped to grow Supercrush even further. The original team built something special, and we’re ready to take it to the next level. I’ll continue sharing what we’re learning as we go.

And if you’re in the U.S. (sorry, Canada—we’re working on it!) and still shopping for Christmas, check out supercrush.com to say goodbye to bad hair days.


View more insight → www.andysommer.com

Comments

Popular posts from this blog

Finding Media That Aligns With How You Live

Why We Travel With Our 3 Kids